Case Studies
Real Results for Real Charities
Discover how we've helped charities transform their fundraising efforts with data-driven campaigns that deliver measurable results and lasting impact.
Click on any case study to explore the details, challenges, solutions, and results
Wildlife Conservation Charity Declines
Wildlife Conservation Charity
Updating payment information of difficult to reach donors through AI-powered digital campaigns
Environmental Charity Donation Protection
Leading Environmental Charity
Protecting hundreds of thousands in donations through smart digital fundraising and integrated multi-channel outreach
Children's Charity Digital Upgrade Campaign
Children's Charity
Driving donation upgrades through targeted digital outreach to non-contacted supporters, delivering significant revenue growth
Case Study Details
In-depth analysis of Wildlife Conservation Charity Declines
Wildlife Conservation Charity Declines
A digital campaign conducted by Donor Link on behalf of a wildlife conservation charity, aimed at supporters that were unable to be reached via internal efforts.
The Challenge
The wildlife conservation charity had already attempted to reach donors through multiple channels (emails, SMS, phone calls) but still had donors with outdated payment information that couldn't be contacted.
Our Solution
Donor Link worked closely with the wildlife conservation charity to build a suitable digital campaign, seamlessly integrating existing branding and payment gateway, whilst utilising Donor Link's AI powered multi-channel communication platform.
Campaign Results
Key Insights
Multi-digital channel approach proved highly effective for hard-to-reach donors
AI-powered personalization significantly improved engagement rates
Success-based pricing model delivered exceptional ROI for the charity
Campaign improved data integrity beyond just payment updates
Overall Impact
The campaign successfully retained considerable income for the wildlife conservation charity while achieving positive engagement and conversion outcomes, plus additional data integrity benefits.
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